About [email protected] Ken Lopez

This author has not yet filled in any details.
So far [email protected] Ken Lopez has created 5 blog entries.

Please Think Before Sharing That Persuasive Graphic This Election Season

August 3rd, 2023|

In the midst of the chaotic election season, we find ourselves bombarded with a barrage of carefully crafted visuals designed to manipulate our thoughts and influence our political leanings. These persuasive graphics, created both domestically and internationally, have a singular purpose: to sway us towards a particular bias, be it left or right. They flood our social media feeds, tempting us to join in the frenzy and share them without a second thought. However, as discerning Americans, it is our duty to pause and reflect before mindlessly contributing to the spread of misinformation. To illustrate the power of manipulation that

Our Top 100 Articles Since 2014: A Decade of Engaging and Informative Content

July 19th, 2023|

  Our blog has been thriving for nearly a decade, accumulating over a million visits during this remarkable period. As we approach the official 10-year blog anniversary next year, we also celebrate the impressive 28-year milestone of our entire company. To stay in tune with our readers' preferences, we meticulously monitor the traffic of each blog post, enabling us to identify the crème de la crème. Without further ado, here are the top 100 most engaging blog posts from the past ten extraordinary years. 5 Questions to Ask in Voir Dire The Top 14 Testimony Tips for Litigators and Expert

5 Essential Ways to Win Over a Jury: Tips for Trial Consultants and Attorneys

July 18th, 2023|

  1. To win them over. Have you ever encountered someone who always assumes their ex is lying, even when they're not? Or have you observed how trusting people can be in a new relationship, even if it's all a facade? It's because we have an innate desire to believe those we like, and vice versa. Therefore, it is crucial to leave a positive impression on the jury - while you don't need them to fall head over heels for you, you certainly can't afford to rub them the wrong way. Research has uncovered some insightful tips on what creates

7 Ways Expert Report Graphics are Different from Trial Graphics

July 13th, 2023|

and Dan Regard, CEO/Founder, iDSAs seasoned litigation consultants with law degrees, Dan (a testifying forensics expert and CEO) and Ken (a trial consultant, trial graphics expert, and CEO) have witnessed firsthand the striking distinctions between expert witness graphics and trial graphics. While these graphic types may appear similar, these types of graphics serve entirely different purposes in the legal realm.Let's delve into seven ways in which expert witness graphics and trial graphics diverge: 1. Inform vs. Persuade. Expert witness graphics are meticulously crafted to illustrate expert testimony, whereas trial graphics are strategically designed to present evidence before a jury. Expert

Have I Got a (3-Year) Story for You

June 1st, 2023|

Summary (TL;DR)  Three years ago, A2L Consulting was #1 in all categories, but we were especially known for our trial graphics and jury consulting. We took a three-year break, and now the team is back under a new moniker, Persuadium. We are hard at work with clients as we speak. The backstory is long and eventful but compelling. Read it below, and I would love to hear from you at [email protected], especially if you need persuasive litigation graphics or jury consulting. Persuadium is the new essential element of persuasion. So, what happened? March 5, 2020, 9 pm, pre-lockdown. I am