By Dr. Ken Broda-Bahm: With the 2024 election now in the rearview mirror, many Americans are still processing the results. The Presidential contest between Donald Trump and Kamala Harris was widely seen as close by both pollster and pundit, and logically at least, many of us believed right up to the end that either side […]
Like the well-known character Pinocchio, some lawyers and their trial graphics experts are not always truthful. Unfortunately, their noses don't grow to reveal their deceit, so it's up to you to identify when they're being dishonest. This article aims to equip you with the tools to do just that—spot those who mislead with charts and trial graphics and, ideally, expose them in court. Alternatively, you could hire Persuadius to save time and energy, allowing you to focus on what you excel at. Clarity and accuracy are crucial in a court of law, but trial graphics can be manipulated to distort
Delving into the role fear plays in shaping and influencing legal and political decisions, I examine its impact on various decision-making processes, ranging from the verdicts delivered by judges and juries to the how voters make decisions about a candidate. Fear, as a potent emotional force, can subtly or overtly sway the outcomes of elections and legal proceedings, affecting how evidence is perceived, how arguments are weighed, and, ultimately, how people make decisions. By understanding the dynamics of fear within the courtroom, we can gain insights into how it can alter the course of legal decisions, potentially leading to outcomes
By Dr. Ken Broda-Bahm: As I write this, it is finally and mercifully Election Day, 2024. For many of us on the edges of our seats awaiting the returns, we might be considering the question, “What brought us to this?” The answer is that recent technological and cultural forces have powerfully changed American life in […]
Report Reveals Polarization Around First Amendment Arguments and Explains How Opinions Change Based on Personal Experiences October 31, 2024, New York – DOAR, the nation’s leading trial consulting company, today released important findings from a new study that measures how people of diverse demographics differ in their opinions on free speech and its application in legal contexts. The survey included questions regarding attitudes toward hate speech, online content moderation, and the application of First Amendment protections. The results highlight fundamental similarities and noteworthy differences among potential jurors in the Southern and Eastern Districts of New York. The study, “Perspectives on
By Dr. Ken Broda-Bahm: I know, I know, there’s a very good chance that every election in your lifetime has been billed as the “most important election in your lifetime.” But when it comes to next week’s election, that hyperbole just might be justified — at least based on the way the country seems to […]
From its inception in 1995 to its multifaceted role today, litigation consulting has revolutionized the field of legal practice. I believe I was the first to use the term (at Animators at Law, predecessor to A2L Consulting, predecessor to Persuadius), but I can't prove that. The Birth of Litigation Consulting I coined the term 'litigation consulting' in 1995 to describe a new practice area where lawyers assist other lawyers in winning cases through various means. The revolutionary concept proposed that legal professionals could benefit from specialized support, such as litigation graphics and overall strategy. Initially, litigation consulting involved experienced attorneys
By Dr. Ken Broda-Bahm: As your juror hears testimony from a banking executive, is she thinking that banks are secretly controlling society? As another juror hears from a medical expert, is he thinking that experts like that are the ones who caused the “covid hoax”? What might it mean for your case if the jury […]
The ability to tell stories is an essential skill in the legal field, where the goal is to persuade judges and juries effectively. In a world flooded with data and legal arguments, weaving a compelling narrative can make the difference between success and failure in a trial. Here are my top 10 tips for persuasive storytelling in the courtroom. 1. Master the art of storytelling: Captivate the audience and persuade judges and juries by weaving a compelling narrative. See 14 Differences Between a Theme and a Story in Litigation. 2. Understand the power of narrative: Humanize the facts to
By Dr. Ken Broda-Bahm: With fewer than 30 days to go until one of the most pivotal elections in our history, do you believe the polls? Many would say “No.” Even when our favored candidate is ahead, we all seem to believe that there is some built-in error in the surveys. People aren’t always willing […]