Consider Involving -Both- Sides in the Mock Trial

September 17th, 2024|

By Dr. Ken Broda-Bahm: Mediation  is often guided by predictions made by each side, as well as by the mediator: if this case went to trial and faced a jury, what would that jury likely do with it? Naturally, each of these three actors will have a belief about that, and those beliefs may be […]

Witnesses: Be Tough to Cross

September 10th, 2024|

By Dr. Ken Broda-Bahm: Cross-examination is a big deal for a key witness. I’ve noticed in trial that it gets some added attentiveness from the jury. Knowing that they’re now seeing one side pitted directly against the other, jurors will sit forward a bit in their seats to see who gets the better end of […]

The Role of Collaboration in Effective Litigation Graphics

September 10th, 2024|

The collaboration between litigation consultants and trial attorneys is essential for crafting compelling litigation graphics that clearly convey critical points during a trial. I've witnessed trial teams reviewing 20 or more versions of a single graphic. This isn't a drawback; it's a strength. In my view, this iterative process is the optimal approach, provided there is sufficient time to refine the graphics. The Importance of Teamwork in Litigation Graphics Creating compelling litigation graphics is rarely a solo endeavor. It requires the collaborative efforts of litigation consultants, litigation graphic artists, and trial attorneys. Each party brings a unique set of skills

Avoid Legalese, and Other ‘Magic Spells’

September 3rd, 2024|

By Dr. Ken Broda-Bahm: Every trial lawyer I know believes that they are adapting their communication in order to get the jury — or, for that matter, the judge — to understand. At the same time, they will still try to be concise, correct, and specific. Sometimes, the competing demands can lead lawyers into speaking […]

7 Incontrovertible Rules for Trial Graphics

August 27th, 2024|

Trial graphics are a crucial component of presenting a compelling case in court. From timelines to charts to animations, visual aids can help simplify complex information and make a strong impression on a judge and jury. To ensure your trial graphics are compelling and enhance your legal argument, here are seven hard-and-fast rules to follow:1. Keep it Clear and Concise:One of the most important rules for trial graphics is to keep them clear and concise. Avoid cluttering your visuals with too much information, and highlight key points supporting your case. Use simple language and visuals that are easy to understand

When You Concede Liability, Make Sure You Concede With Benefits

August 20th, 2024|

By Dr. Ken Broda-Bahm: Sometimes in civil cases, the plaintiff’s liability claim is opportunistic, wishful, or factually weak. Other times, it is real. Someone didn’t do their job, a danger was missed, or — in that Olympic champion of passive-voice phrases — “mistakes were made.” In this situation, the question of whether to contest or […]

The Role of Emotional Factors in Enhancing Visual Information in Legal Presentations

August 19th, 2024|

Emotional cues embedded in legal presentations can significantly influence jury perceptions and decision-making processes. By strategically incorporating elements that evoke fear, anger, empathy, or surprise, trial lawyers can capture jurors' attention and leave a lasting impact on their memory. These emotional triggers activate the amygdala, a key region of the brain associated with emotional processing, enhancing the retention of crucial information during deliberations. Effective design principles, such as color selection and dynamic visuals, can further amplify the emotional resonance of your litigation graphics. Utilizing storytelling techniques that integrate emotional elements can make facts more compelling and relatable, ultimately strengthening the

Crafting Compelling Legal Arguments Using Storytelling Techniques — Paint a Picture for Your Jury

August 8th, 2024|

Storytelling, an age-old art form, has the remarkable ability to breathe life into dull legal cases, turning them into compelling and unforgettable stories. While you may not be able to physically illustrate a scene for the jury, you can certainly paint a vivid mental picture—and you absolutely should if you aim to enhance your powers of persuasion. The Power of Narrative in Legal Contexts Crafting a compelling narrative in legal arguments requires meticulous attention to detail that goes beyond simply presenting facts and evidence. It involves skillfully weaving together a storyline that captivates the audience, leading them on a journey