By Dr. Ken Broda-Bahm: Mediation is often guided by predictions made by each side, as well as by the mediator: if this case went to trial and faced a jury, what would that jury likely do with it? Naturally, each of these three actors will have a belief about that, and those beliefs may be […]
By Dr. Ken Broda-Bahm: Cross-examination is a big deal for a key witness. I’ve noticed in trial that it gets some added attentiveness from the jury. Knowing that they’re now seeing one side pitted directly against the other, jurors will sit forward a bit in their seats to see who gets the better end of […]
The collaboration between litigation consultants and trial attorneys is essential for crafting compelling litigation graphics that clearly convey critical points during a trial. I've witnessed trial teams reviewing 20 or more versions of a single graphic. This isn't a drawback; it's a strength. In my view, this iterative process is the optimal approach, provided there is sufficient time to refine the graphics. The Importance of Teamwork in Litigation Graphics Creating compelling litigation graphics is rarely a solo endeavor. It requires the collaborative efforts of litigation consultants, litigation graphic artists, and trial attorneys. Each party brings a unique set of skills
By Dr. Ken Broda-Bahm: Every trial lawyer I know believes that they are adapting their communication in order to get the jury — or, for that matter, the judge — to understand. At the same time, they will still try to be concise, correct, and specific. Sometimes, the competing demands can lead lawyers into speaking […]
Trial graphics are a crucial component of presenting a compelling case in court. From timelines to charts to animations, visual aids can help simplify complex information and make a strong impression on a judge and jury. To ensure your trial graphics are compelling and enhance your legal argument, here are seven hard-and-fast rules to follow:1. Keep it Clear and Concise:One of the most important rules for trial graphics is to keep them clear and concise. Avoid cluttering your visuals with too much information, and highlight key points supporting your case. Use simple language and visuals that are easy to understand
By Dr. Ken Broda-Bahm: Sometimes in civil cases, the plaintiff’s liability claim is opportunistic, wishful, or factually weak. Other times, it is real. Someone didn’t do their job, a danger was missed, or — in that Olympic champion of passive-voice phrases — “mistakes were made.” In this situation, the question of whether to contest or […]
Emotional cues embedded in legal presentations can significantly influence jury perceptions and decision-making processes. By strategically incorporating elements that evoke fear, anger, empathy, or surprise, trial lawyers can capture jurors' attention and leave a lasting impact on their memory. These emotional triggers activate the amygdala, a key region of the brain associated with emotional processing, enhancing the retention of crucial information during deliberations. Effective design principles, such as color selection and dynamic visuals, can further amplify the emotional resonance of your litigation graphics. Utilizing storytelling techniques that integrate emotional elements can make facts more compelling and relatable, ultimately strengthening the
By Dr. Ken Broda-Bahm: When it comes to the delicate task of preparing a witness for deposition or trial, everyone has their own style. It is also true that every witness will have their own needs. Some know the drill already and just need to discuss the facts, while others can be uncertain, stressed, or […]
Storytelling, an age-old art form, has the remarkable ability to breathe life into dull legal cases, turning them into compelling and unforgettable stories. While you may not be able to physically illustrate a scene for the jury, you can certainly paint a vivid mental picture—and you absolutely should if you aim to enhance your powers of persuasion. The Power of Narrative in Legal Contexts Crafting a compelling narrative in legal arguments requires meticulous attention to detail that goes beyond simply presenting facts and evidence. It involves skillfully weaving together a storyline that captivates the audience, leading them on a journey
By Dr. Ken Broda-Bahm: I have long believed that persuaders of all stripes, including courtroom persuaders, can learn a lot of lessons from political communication. The dialogue over the leadership and direction of the country can be a gold mine: It’s national, it provides a wealth of examples good and bad, and — particularly recently […]