In the 3rd post in the commercial litigation series, I want to bring some points together. We’ve discussed that executives are accustomed to being in charge, to being the “boss,” and that as litigants, it is often frustrating for them not to be. Also discussed is the fact their perspective may not align with decision makers’ perspectives, that is, arbitrators, juries or judges. The benefit of the reality check is a part of that perspective adjustment. Finally, in this post, I want to add another way in which commercial cases are unique. While insurance may or may not be involved,

This is part 2 of the benefits of a jury or trial consultant in commercial litigation. As noted in the prior post, in commercial litigation, high powered people are often involved. We have been involved in many cases in which these parties were “out for blood.” Even though the cases were “only about money,” the litigation became personal. These parties wanted their “pound of flesh.” Commercial litigation can get ugly. The perspectives of the parties are often skewed by these factors. The longer the litigation takes, the “hotter” some of these people become because they want their day in court

I have written about the phenomenon of people who have no education, training, or expertise in psychology who think they know as much about human behavior as I, a psychologist, know. I am frequently asked for my opinion about someone or something, only to be told, “Well, I don’t have a degree in psychology, but I do know about my Uncle Bubba’s situation and it is different than what ‘them there’ books say.” When this happens, I usually shake my head, muster a fake smile, and wish the person well, knowing he/she will never be able to understand what

I had a conversation with a friend/client recently. He previously hired us in a personal injury case, but now works in a firm that does mostly commercial litigation. The question arose about what we, at Magnus, do in commercial cases. I explained that a high percentage of our cases are commercial cases. Sometimes, clients or prospective clients have a mistaken perception that we only work on personal injury cases. Nonetheless, we know there are many reasons that we, as jury or trial consultants, bring a perspective to commercial cases that is helpful in unique ways. This post is the first